{"id":331,"date":"2023-01-16T14:21:09","date_gmt":"2023-01-16T08:51:09","guid":{"rendered":"https:\/\/blog.socialpill.in\/?p=331"},"modified":"2023-01-16T14:24:58","modified_gmt":"2023-01-16T08:54:58","slug":"how-to-do-seo-audit-in-2023","status":"publish","type":"post","link":"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/","title":{"rendered":"8 Reasons to Perform an SEO Audit of Your Website in 2023"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">How to Do SEO Audit of Your Website in 2023<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">An SEO audit is a process of assessing how well your website is optimised for search engines. It pinpoints errors that could harm your site&#8217;s ranking as well as chances that could raise it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Generally, an SEO audit takes into account aspects like:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Indexing and crawl ability<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">User experience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Site architecture<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Competitor benchmarking<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keyword research<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">On-page SEO<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Backlink profile<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It essentially serves as an overall \u201chealth check\u201d for a website.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This blog post will discuss eight reasons you should conduct a website <\/span><span style=\"font-weight: 400;\">SEO audit report <\/span><span style=\"font-weight: 400;\">today:<\/span><\/p>\n<ol>\n<li><b> Increase Leads and Sales Online<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Organic traffic <\/span><span style=\"font-weight: 400;\">(SEO) is the major source of website traffic for most companies.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Organic traffic accounts for 30-70% of overall monthly website traffic. As a result, SEO is an effective strategy for generating a steady flow of sales leads.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You may significantly boost monthly sales earnings by optimising the rankings of your website and content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<ol start=\"2\">\n<li><b> Identifies specific areas on your website that need improvement<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">You may have explored tools that offer basic guidance on how to optimize your pages for search engines. Examples include incorporating your keywords naturally into the text of your articles, arranging them with sub headers, putting photographs in your postings, and more.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a good approach to maintain your website pages somewhat optimized for Google. However, a more detailed analysis of your website&#8217;s issues is possible with an SEO audit.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This allows you to check the issues relating to aspects like speed, quality, and others that most SEO tools miss, like those affecting a website&#8217;s E-A-T due to recent core algorithm updates.<\/span><\/p>\n<ol start=\"3\">\n<li><b> Evaluates Competition<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">A professional SEO audit gives you a more in-depth look at what your top competitors are doing. The agency you hire will conduct a thorough competitor analysis, taking note of the keywords that your rivals rank for, the blog headlines that have worked for them, the structure of their websites, and their overall marketing plans.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You may design a strategy to set yourself apart from them and stay ahead in the market and therefore establish a more effective marketing strategy by understanding their strengths and limitations.<\/span><\/p>\n<ol start=\"4\">\n<li><b> Keeps Your Website Updated<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Google updates its algorithms frequently. These algorithm updates are quite challenging to follow, and they could or could not have an impact on the ranking of your website. Additionally, you should be cautious while making modifications to your website because Google uses over 200 ranking factors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And that\u2019s where the SEO audit comes in. Utilizing Google measurements, SEO auditing tools assist you in providing data-driven and updated recommendations for website adjustments.<\/span><\/p>\n<ol start=\"5\">\n<li><b> Helps You Build a Better Content Strategy<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">An SEO audit can assist you in better understanding the advantages and disadvantages of your website as well as those of your competitors. You may use this knowledge to create a content strategy that is more efficient and will raise your ranking.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An SEO audit can also assist you in finding possibilities to produce fresh content that will attract backlinks and raise the overall authority of your website.<\/span><\/p>\n<ol start=\"6\">\n<li><b> Update, Refresh And Create New Website Content<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">An effective SEO program is built on relevant and quality website content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">An SEO Audit will expose content gaps in your website. (This indicates that the website&#8217;s material is incomplete, out-of-date, or unfinished.)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is crucial to produce timeless content that your clients desire and anticipates discovering while looking for your goods, services, and solutions.<\/span><\/p>\n<ol start=\"7\">\n<li><b> Find and Fix General Website Issues<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">404-page errors and broken links are the most frequent website errors discovered during an SEO audit.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These issues degrade user experiences and may have an impact on website conversion rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By resolving these problems, you give your website visitors a better experience, which may enhance site engagement and lead conversion rates.<\/span><\/p>\n<ol start=\"8\">\n<li><b> You have never conducted an SEO audit of your website<\/b><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">If you have never conducted a website SEO audit, you are passing on big chances to raise website traffic, lead generation, and revenue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The leading source of website traffic and the top generator of online leads and sales for the majority of organizations is organic (SEO) traffic.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your 2023 digital marketing strategy and plan ought to priorities SEO.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While an audit is extremely helpful, it is important that you engage with the correct agency to conduct your audit. Find an <\/span><a href=\"https:\/\/socialpill.in\/audit\"><strong>SEO agency in India<\/strong><\/a> <span style=\"font-weight: 400;\">that you can trust that is qualified and experienced, like Social Pill. Learn more about our audit services and how we can collaborate to assist your organization to achieve its business objectives.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to Do SEO Audit of Your Website in 2023 An SEO audit is a process of assessing how well your website is optimised for search engines. It pinpoints errors that could harm your site&#8217;s ranking as well as chances that could raise it. Generally, an SEO audit takes into account aspects like: Indexing and&hellip;&nbsp;<a href=\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\" class=\"\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">8 Reasons to Perform an SEO Audit of Your Website in 2023<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"off","neve_meta_content_width":70,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":""},"categories":[4],"tags":[57,55,56],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.10 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Do SEO Audit of Your Website in 2023<\/title>\n<meta name=\"description\" content=\"An SEO audit is a process of assessing how well your website is optimised for search engines. It pinpoints errors that could harm your site&#039;s ranking as well as chances that could raise it. %\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Do SEO Audit of Your Website in 2023\" \/>\n<meta property=\"og:description\" content=\"An SEO audit is a process of assessing how well your website is optimised for search engines. It pinpoints errors that could harm your site&#039;s ranking as well as chances that could raise it. %\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\" \/>\n<meta property=\"og:site_name\" content=\"Social Pill - Blog\" \/>\n<meta property=\"article:published_time\" content=\"2023-01-16T08:51:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-01-16T08:54:58+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\/\/blog.socialpill.in\/#\/schema\/person\/8cc18f15f3160699c9adc59b7387b4d3\"},\"headline\":\"8 Reasons to Perform an SEO Audit of Your Website in 2023\",\"datePublished\":\"2023-01-16T08:51:09+00:00\",\"dateModified\":\"2023-01-16T08:54:58+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\"},\"wordCount\":759,\"publisher\":{\"@id\":\"https:\/\/blog.socialpill.in\/#organization\"},\"keywords\":[\"seo agency in india\",\"seo agency in mumbai\",\"seo audit 2023\"],\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\",\"url\":\"https:\/\/blog.socialpill.in\/seo\/how-to-do-seo-audit-in-2023\/\",\"name\":\"How to Do SEO Audit of Your Website in 2023\",\"isPartOf\":{\"@id\":\"https:\/\/blog.socialpill.in\/#website\"},\"datePublished\":\"2023-01-16T08:51:09+00:00\",\"dateModified\":\"2023-01-16T08:54:58+00:00\",\"description\":\"An SEO audit is a process of assessing how well your website is optimised for search engines. 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